Monroe's Motivated Sequence Quick Reference

Monroe’s Motivated Sequence…

Is not as bad as you think

monroe_sequence_Handout-1.pdf Download monroe_sequence_Handout-1.pdf

Introduction
Attention: Check out this important issue.
I. Attention Getter
II. Reveal Topic
III.Relevancy
IV. Credibility
V. Preview

Body
Need: Why is this important?
I: Reason
a: Specifics
b: Specifics
II: Reason
a: Specifics
b: Specifics
Satisfaction: This is how we solve it.
I: Example Solution
a: Specifics
b: Specifics
II: Example Petition
a: Specifics
b: Specifics
Visualization: Look at how the world is better because of my solution.
I: Reason
a: Specifics
b: Specifics
II: Reason
a: Specifics
b: Specifics

Conclusion
Action: This is what we have to do.
I: Provide action
II: Review Main points
III: Return to central thesis
IV: Clincher